Want to Be a Crorepati? This Christmas, Modi Plays Santa Claus
This Christmas, go digital, get lucky!
Narendra Modi will play an unlikely Santa Claus to those who have been ‘good’ and attempted to go cashless after the 8 November demonetisation announcement.
On Christmas day, the government is launching two schemes, The Lucky Grahak Yojana and the Digi-Dhan Vyapari Yojana, to make the prospect of going digital more attractive. For 100 days, a total of 15,000 ‘lucky grahaks’, selected via lucky draw, stand to win Rs 1,000 each, daily. The schemes will cost the government Rs 340 crore.
There will also be a weekly lucky draw for seven winners with a maximum award of Rs 1,00,000. Merchants can compete for 7,000 weekly awards under the Digi Dhan Vyapari Yojana and win Rs 50,000 each.
The deal gets sweeter: the 14 April Mega award can make lucky consumers richer by Rs 1 crore, Rs 50 lakh and Rs 25 lakh. All consumers making digital payments between 8 November and 13 April are eligible. Merchants are eligible to participate for awards of Rs 50 lakh, Rs 25 lakh and Rs 5 lakh.
Only digital transactions between Rs 50 and Rs 3,000 will be eligible for the lucky draw.
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