Amul decided to dedicate its latest advertisement to Indian women, which, of course, is a great thing. So, why is it being criticized? The problem lies in the fact that the ad implies women belong in the kitchen, or at least, love working in the kitchen and their happiness lie in serving and taking care of their families.
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Twitter Calls Out Amul Advertisement For Being Regressive Towards Women
"Taste badlo, soch badlo, Amul", wrote a user on Amul ad controversy.

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