Inculcating pride among Hindus in their religious identity, religion per se, and developing respect towards rituals of worship appears to be a not-so-successful Hindutva project for almost a century. The recent address of the Rashtriya Swayamsevak Sangh (RSS) chief, Mohan Bhagwat, in which he came out strongly against Hindus marrying outside their religion, reflects this anxiety.
Bhagwat's anguish during his talk to followers was palpable. He asked: “How do conversions happen? How do Hindu girls and boys adopt other religions for petty selfishness, for marriage? Those who are doing it are wrong but it is another matter. Don't we nurture our children? We need to give them these values at our home. We need to instil pride in them for ourselves, our religion and respect towards our tradition of worship.”

