For generations, Indian kitchens have followed the top-down hierarchy with meals being prepared based on adult preferences, regional traditions, or dictated by seasonal offerings, with kids consuming a small portion of whatever is served on the family platter.
When kids resisted, parents usually resorted to masking vegetables in dishes or relying on quick-fix processed snacks.
Today, a distinct shift is being observed in the way Indian homes eat.
Due to the rising awareness of metabolic health, food labels and early childhood wellness, urban families are adopting the “child-first” approach to everyday nutrition and in the process optimising macronutrient balance thus transforming the way the entire household eats.


