"Identity theft is not a joke, Jim", said Dwight famously in The Office. And while this line was meant to be humorous in the show, the dialogue holds true in real life as well.
Manu Pillai, an author and historian by profession, has been facing this situation for a while now. His pictures have been used by multiple companies to advertise their products and services without his consent.
Recently, Gaurav Munjal, the Co-Founder and CEO Unacademy, shared a post launching their new product 'NextLevel'. In this ad, however, a picture of Manu has been used for the promotion.