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On V-Day, Reliance Jio’s Bad Romance With Vodafone, Airtel & Idea

When Reliance Jio ‘trolled’ Airtel, Vodafone and Idea with lovey-dovey tweets.

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After Reliance Jio unleashed its zero-cost packages and marketing blitzkrieg, Airtel, Vodafone and Idea have taken a massive heat. A full-blown corporate war has broken out since then between Reliance and the other camp.

So, when Reliance Jio tweeted its three rivals on Valentine’s Day, the public display of affection had tweeples surprised (never mind the cheeky tone of the tweet). And the objects of affection returned the love. Here’s how the bitter telecom rivals love saga played out in Twitter-sphere.

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