7 Most Socially Relevant Advertisements on Indian TV

Let’s change our mindset, one advertisement at a time.

Advertising is often criticised for pushing agendas to sell a particular commodity. In India, we often argue about advertisements portraying women as sex objects, talking about skin colour and even talking about body shapes. But every now and then, there are some ads that have a strong social message attached to them. Even though these ads aim to cushion the image of their brand, their efforts must be given due credit.

1) Anouk: This advertisement by an ethnic apparel brand sheds light on homosexuality, and how it’s as normal as a heterosexual relation. It beautifully brings out the message that love means supporting your partner, no matter what.