Here’s How The Sun’s Cleavage Week Turned Disastrous

The Sun ran a cleavage competition and got thoroughly trolled by Twitter users.

United Kingdom’s daily tabloid The Sun surprised it’s readers by launching their Cleavage Week campaign. The hunt for the “Bust of Britain” started when The Sun asked it’s readers to share their breast cleavage snaps for a chance to win £1000.

Got some front? Share your breast cleavage snaps for chance to win £1k https://t.co/58YdhGAtYl pic.twitter.com/rJaINcjXHN

— The Sun (@TheSun) March 30, 2016