We Remixed Classic Indian Ads to Fit Them for India We See Today

Remember your favourite ads from childhood? We recreate popular Indian ads to see how they connect to India today.

(This article was first published on 23 Dec 2019. It has been reposted from The Quint’s archives.)

Advertisements are not just about a product. They connect to us, talk to us, and often reflect the society we live in. Old Indian ads bring nostalgia, profound thoughts, and a vivid picture of India as it was.

Here, we recreate some of the most popular Indian advertisements. The ‘remixed’ advertisements imagine what would the campaign show if they were to talk to India as it is now.

See, and reflect. This is about brand India.