A recent report by the World Health Organisation India is home to 13 of the 20 most polluted cities in the world. The 2017 State of Global Air Report, a study jointly conducted by the Health Effects Institute and the Institute of Health Metrics and Evaluation, documented that air pollution-related deaths in India between 1990 and 2015 had risen by approximately 150 per cent! One can only imagine the ravages of pollution on our skin and hair.
In fact this adverse impact of pollution (and the sudden surge in awareness) has led the beauty and cosmetic industry to experience a spike in anti-pollution skincare products. From deep cleansers, to exfoliants, face masks and the like - products are being especially formulated to tackle the issue of pollution.


