Kim Kardashian’s Brand to Provide Aid to NGO Fighting COVID-19
Kim Kardashain West. 
Kim Kardashain West. (Photo Courtesy: Instagram)

Kim Kardashian’s Brand to Provide Aid to NGO Fighting COVID-19

American celebrity Kim Kardashian West’s shapewear brand ‘Skims’ announced that they will restock their best-selling Cotton Collection. Twenty percent of what is earned through the sales of the cotton collection will be given to non-profit organisation Baby2Baby's coronavirus Emergency Response Program. Children in poverty will be the beneficiaries of the proceeds.

According to Us Weekly, a press statement issued by Skims reads: “In light of the current health crisis, Baby2Baby has been working around the clock providing children and families impacted by COVID-19 the items they need to survive. Over the last five days, Baby2Baby has distributed over 1.3 million items including diapers, milk formula, hygiene, clothing, blankets and more.”

Also Read : Rihanna Donates USD 5 Million To Coronavirus Relief Efforts


Earlier, global pop star Rihanna also contributed USD 5 million for coronavirus relief efforts. She made this generous contribution through her non-profit organisation, the Clara Lionel Foundation. The foundation announced the same through its Twitter account on March 21st.

“We’ve responded to COVID-19 by distributing $5 million to @PIH @DirectRelief @FeedingAmerica @rescueorg @WHO & #Barbados to prepare communities w/ critical protective gear, medical supplies, equipment and access to food across multiple regions. #CLF #HealthcareHeroes,” the post said.

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