Bani Starts Online Brand Battle;Winner Gives Us #CustomerCareGoals

This will give other brands serious customer service goals
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Tech and Auto
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Bani J unwittingly ended up starting a brand battle on Twitter
Bani J unwittingly ended up starting a brand battle on Twitter
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Customer care, whether online or offline, is the backbone of any industry and companies ought to take it seriously. For all you brands out there, here is a quick lesson in online customer service.

Earlier today, television personality Bani J tweeted to Airtel as she was facing some problem with her data plan.

Within minutes of Bani’s complaint, Airtel customer care swung into action and responded to her query.

However, even as all this was happening, fellow telecom player Jio was vying for Bani’s attention.

What was a customer-company interaction, had now become an ‘online customer care’ challenge between two brands.

However, the Airtel loyalist that Bani is, she acknowledged their prompt response and placed her faith in their ability to work things out.

Airtel resolved the problem in no time and Bani even complimented the brand’s customer care for handling pressure quite well.

And it’s not just Bani, other customers too echo a similar sentiment. Here’s what they have to say.

Job well done, Airtel, as usual.

(At The Quint, we are answerable only to our audience. Play an active role in shaping our journalism by becoming a member. Because the truth is worth it.)

Published: 23 Mar 2017,09:29 PM IST

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