Review: HTC Desire 728G Is a Very Desirable Device, But...

HTC Desire 728G is the new premium smartphone that we desire, but feels a bit overpriced.

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Tech News
4 min read
HTC Desire 728G is the latest smartphone in the popular HTC Desire line-up. (Photo: <b>The Quint</b>)
Snapshot

Key Specifications: HTC Desire 728G

  • Display: 5.5-inch IPS HD Display
  • Processor: 1.3 GHz MediaTek Octa-Core Processor
  • RAM: 1.5GB
  • Rear Camera: 13MP Camera
  • Front Camera: 5MP Camera
  • Operating System: Android 5.0 (Lollipop)
    Storage: 16GB, expandable to 2TB via microSD card
  • Battery: 2,800 mAh
  • Price: Rs 17,990

HTC Desire 728G is the latest smartphone to join the mid-segment competition. At a price tag of Rs 17,990, does it have all that your heart desires? Read on.

What’s Good?

Coming from HTC, known for its quality by its legion of fans, this one is a clear winner on the brand front. The phone is quite sleek and fits easily into the hand, despite being a 5.5-inch device. The phone comes in white and black colour, with a distinct gold or silver strip running along the sides. The matte back finish adds to the premium aesthetics of the device.

HTC Desire 728G (Photo: <b>The Quint</b>)
HTC Desire 728G (Photo: The Quint)

The Desire 728G features HTC’s proven BoomSound speakers with Dolby audio that’s loud and clear. The phone has a dual microphone and dual 4G SIM support. It runs on Android 5.0 (Lollipop).

HTC Desire 728G (Photo: <b>The Quint</b>)
HTC Desire 728G (Photo: The Quint)

One of the biggest positives attached to this device is the expandable storage. The phone comes with 16GB inbuilt which is expandable to 2TB, through a microSD card.

What’s Bad?

The phone doesn’t pack much power under the hood as it comes with only 1.5GB of RAM and 1.3 GHz MediaTek Octa Core Processor. The 5.5-inch 1280x720 display has a pixel density of 267, which doesn’t look very sharp. We would have preferred a Full-HD display, at least.

HTC Desire 728G (Photo: <b>The Quint</b>)
HTC Desire 728G (Photo: The Quint)

As a result, the gameplay wasn’t very smooth. The graphics had jarred lines, and frame drops were observed.

EA Real Racing 3 on HTC Desire 728G (Photo: <b>The Quint</b>)
EA Real Racing 3 on HTC Desire 728G (Photo: The Quint)

We used the device for phone calls, WiFi web-surfing, WhatsApp messaging, and camera functions, with which the phone lasted for almost 6-7 hours. The battery count is 2,800mAh which could have been better for the price and features it’s listed against.

HTC Desire 728G (Photo: The Quint)
HTC Desire 728G (Photo: The Quint)

HTC Desire 728G has a 13-megapixel snapper at the back and a 5-megapixel camera for selfies. The front camera took decent selfies in well-lit conditions but had a very grainy and pastel effect in low light. The back camera was a similar story. The phone didn’t meet our expectations in the camera department.

Sample photo on HTC Desire 728G (Photo: <b>The Quint</b>)
Sample photo on HTC Desire 728G (Photo: The Quint)
Sample photo on HTC Desire 728G (Photo: <b>The Quint</b>)
Sample photo on HTC Desire 728G (Photo: The Quint)

Why Buy It?

HTC is doing with the Desire what Samsung did with the Galaxy series. There’s an HTC Desire phone at almost all the price points. This device, the Desire 728G feels slightly off the mark as far as pricing is concerned, as it lacks a few of the future-ready features offered in the competition.

HTC Desire 728G (Photo: <b>The Quint</b>)
HTC Desire 728G (Photo: The Quint)

No, we don’t want a fingerprint scanner, yet. But we would’ve liked a better resolution screen, a camera with better sensors, more RAM to push and play with heavy applications, and a battery which could take care of it all through the day.

HTC Desire 728G (Photo: <b>The Quint</b>)
HTC Desire 728G (Photo: The Quint)

The phone still shines, though. The expandable storage is a really big plus, which will save you trouble while saving a lot of your important data. If that’s what you desire, go pick this one up.

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