Gamaya Inc., a California-based video game and connected toys startup, forays into the Indian Territory, with the launch of Gamaya Legends – a video game based on one of the world’s greatest epic – the Ramayana. Disrupting the gaming industry, Gamaya introduces a distinctive combination of the real and virtual worlds, bringing folktales and stories of the past back to life.
It has beautifully crafted toys, which are the physical manifestations of their virtual avatars, all based on characters from the great epics. These toys when placed on its gaming console, activates the characters in the video game.
Through a series of story videos to be broadcast on television, to a range of interactive video games using the characters from the greatest epic Ramayana, Gamaya seeks to rekindle an interest in these stories.Narayanan Vaidyanathan, CEO, Gamaya