Here’s All the Shiny New Things Apple Launched on 10 September
It's that time of the year again when "kidney jokes" resurface just when the new Apple iPhones roll out. This year as expected, Apple has rolled out three new iPhone models: the iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max.
Besides the three iPhones, Apple also announced a new 10.2-inch iPad with support for Apple Pencil and a new Retina display. The iPads will also now come with their own OS – iPad OS built on iOS.
The Apple Watch Series 5 is also out with a slew of new features. Apple is also getting into the content streaming space with the Apple TV+ and will also offer online gaming with Arcade.
Here's a look at everything Apple announced at its 10 September event in Cupertino, California.
Apple iPhone 11, 11 Pro and 11 Pro Max
The iPhone 11 was the main product many were waiting for. As expected, it follows a very familiar design with a 6.1-inch display. The big change is at the rear of the phone with the cameras.
The iPhone 11 comes with dual 12 megapixel cameras – one wide angle and one regular offering 2X optical zoom. The iPhone 11 is available in 64GB, 256GB and 512GB storage options with prices starting at Rs 64,900 in India.
The iPhone 11 Pro and iPhone 11 Pro Max take things up a notch. Prices start at Rs 99,999 for the iPhone 11 Pro and Rs 1,09,000 for the Pro Max respectively. These phones come with Apple's A13 Bionic chip, that is supposedly energy efficient.
The highlight is the triple camera setup at the rear that also has a night mode. It has an ultra-wide, standard and telephoto lens setup, with new software that interprets data from all three lenses for professional level film-making.
Apple iPad with new OS
The new Apple iPad with a 10.2 inch display and support for Apple Pencil starts at Rs 29,900 in India. The Apple iPad is compatible with Apple's first generation Pencil. It, however, still uses Apple's old lightning connector and not a USB Type-C as was expected.
The basic Wi-Fi model has 32GB of storage on board, going up to 128 GB. Apple claims that with the A10 Fusion chip it is about two times faster than the previous generation iPad.
Apple Watch Series 5
The Apple Watch Series 5 now comes with 18-hours of battery life and an always-on display that makes sure you don't have to keep tapping or flicking your wrist to activate it.
The Apple Watch Series 5 has been priced at Rs 40,900 for the non-cellular model, going up to Rs 49,900 for the cellular variant (which can also make calls). It features a built-in compass that can navigate independently or help with GPS apps that are compatible with the Watch.
The older Series 3 will continue to be sold. It gets a price drop, with prices starting at Rs 20,900 in India.
Apple has started its new streaming service, Apple TV+ that will be available from 1 November. It has been priced at $4.99 in the US and in India, Apple is offering the service at Rs 99 per month with a seven day trial period.
It will compete with Netflix for content. If you buy an Apple device like an iPhone, iPad or Mac, you get a one-year subscription to Apple TV+ streaming free.
Apple has its own gaming service now to rival Google's Stadia and Microsoft's xCloud gaming services. Apple Arcade will be available at $4.99 per month in the US. It is also available in India at Rs 99 per month after a one-month free trial period.
With Apple Arcade you (and five other family members) get to play over a 100 games over multiple devices. Arcade allows subscribers to seamlessly shift between devices, picking up on an iPad where you left off on an iPhone.
At the event, Apple demonstrated a bunch of games on Apple Arcade, ranging from Frogger to Shinsekai, an underwater adventure game. It will be available from 19 September, globally.
(Hi there! We will be continuing our news service on WhatsApp. Meanwhile, stay tuned to our Telegram channel here.)