The days of cheap video streaming services are going to be over real soon. Amazon India is all set to increase the subscription fee for its 'Prime' service to Rs 999 in India in the coming days.
The Jeff Bezos-owned conglomerate brought Prime Videos to India last year for an introductory price of Rs 499.
While Amazon Prime was originally available at Rs 999, the price was slashed around July last year.
Prime membership is available for only a few more days at the special introductory price of Rs 499 a year... after which we’ll move to the strike-through price of Rs 999.Amazon India
Introductory prices are bound to be revised, so, there’s no surprise to see Amazon doing so. After all, it’s a business, and just like Netflix, they’d want to start making some money in the video streaming segment.
In India, Prime members get unlimited free 1-day and 2-day delivery services on over 11 million products as well as access to exclusive deals.
Even by paying Rs 999 every year for Prime, you’re still getting good value for the money, with free delivery offers and early deal benefits. In addition to that, one can expect Amazon to add more of its Prime products to its Indian catalogue very soon.
Amazon did not disclose the number of Prime users in India.
(With PTI inputs.)
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