KTM’s Mid-Capacity Husqvarna Bikes to Make India Debut By 2020
KTM plans to roll out Husqvarna brand in India by 2020 and production at partner Bajaj Auto's Chakan plant is expected to begin in late 2019.
The company will use Bajaj Auto's Chakan plant to roll out the brand in the country. KTM already has an installed capacity to produce 1 lakh KTM bikes at Chakan.
It plans to add another capacity of 1 lakh units for Husqvarna brand, taking the total capacity to 2 lakh units per annum for both KTM and Husqvarna brands.
The company looks to bring the bikes with engine capacities ranging from 150 cc to 390 cc on platforms which are similar to that of KTM.
KTM currently manufactures Husqvarna bikes in Austria.
When asked about manufacturing capacity at Chakan for both KTM and also Husqvarna brands, Pierer said:
KTM sold over 40,000 units last year in India and this year it is expecting to cross 50,000 units, thus overtaking the US market, the current leading market for the brand.
Bajaj Auto and KTM have completed a decade of strategic partnership under which the Austrian bike maker's models DUKE 125–390 and RC 125–390 are produced in Bajaj's Chakan plant and are distributed by the two partners globally.
KTM had secured a long-term licence agreement from BMW in 2013 for the Husqvarna motorcycle, which was founded in 1903. Ever since KTM took over the Husqvarna brand, it has been selling mostly as off-road bike in the advanced countries. Now it plans to take it to on-road segment globally.