Kaam Bolta Hai: Meet the Samajwadi Party’s New ‘Raees’ Poll Weapon

UP CM Akhilesh Yadav has co-opted the creator of the Cricket World Cup 2011 anthem ‘De Ghuma Ke’ and songwriter for ‘Raees’ – Manoj Yadav – to write the campaign songs and slogans for Samajwadi Party’s UP election campaign. Barkha Dutt takes you into the SP’s social media war room, where Manoj Yadav brings his melodies and even his shayari to bear for UP’s ‘Digital CM’ Akhilesh Yadav. He fields some provocative questions from viewers, like “Are you only supporting Akhilesh Yadav because you yourself are a Yadav?”.

Video Editor: Prashant Bhardwaj
Producer: Khemta H Jose

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