The Canadian federal election campaign has been frustrating for voters and parties alike. Just about every campaign strategy attempted by the mainstream parties to attract new supporters has failed.
The first failure came before the campaign had even begun. Riding high in the polls over the summer, the Liberals decided to risk an election less than two years after the last vote in order to lock in that support.
In theory, it was a justifiable gamble, as a number of other incumbent governments, including in several Canadian provinces, had won solid victories in pandemic-era elections. It didn’t go as planned, however. The Liberals have been dogged for much of the campaign by a crucial question they seemed to have had no convincing answer to: Why have an election now?

