Love Letters Give Way to WhatsApp Texts, But Red Rose Still Wins
Valentine’s Day celebrations  are incomplete without flowers, especially red roses.
Valentine’s Day celebrations are incomplete without flowers, especially red roses.(Photo: The Quint)

Love Letters Give Way to WhatsApp Texts, But Red Rose Still Wins

On Wednesday, 14 February, the streets of Delhi’s Kamala Nagar, around the north campus of the Delhi University, were decked up for obvious reasons. Flower vendors had set up stalls not only with red roses and bouquets of all kinds, but also with gifts and soft toys.

Gangadhar Singh, a florist set up his shop early morning to cash in as many customers for Valentine’s Day as possible.

As I reached the shop, a woman was negotiating with Singh over a bouquet. “Look, I have come back after buying balloons, now you have to cut the cost to Rs 200, Rs 250 is too much,” she argued.

A woman choosing bouquets at Singh’s shop.
A woman choosing bouquets at Singh’s shop.
(Photo: The Quint)

Singh said that the cost of flowers this year is touching the skies.

“Flowers usually get costly around this time, but Mahashivratri coinciding with the day made them costlier. Modiji is responsible for this. Business is bad,” he said

Over the years, the hype around Valentine’s Day celebrations across the country might have muzzled, but there are still people who celebrate it enthusiastically and their celebrations are incomplete without flowers, especially red roses.

As Singh kept watering the flowers, people stopped by to have a look at the heart-shaped bouquets of red roses that he made with the help of his wife.

Gangadhar Singh showing a bouquet to one of his customers
Gangadhar Singh showing a bouquet to one of his customers
(Photo: The Quint)

Gyandeep Gautam, one of the customers was on his way to meet his girlfriend for five years, had already purchased a gift for her. “I stopped by to get some flowers. We are meeting for lunch”, he said.

Another customer, Rajesh, who has been married for three years celebrates the day enthusiastically with his wife, every year. “We are just back from lunch. I have come to buy some flowers for my wife. I will buy some balloons too.”

Another couple celebrating Valentine’s Day.
Another couple celebrating Valentine’s Day.
(Photo: The Quint)

As 14 February approaches, the social media feeds start filling up with Valentine’s Day posts. While some of them still talk about love and romance, there are also posts and memes with the “I don’t care about it” attitude.

There were some who were passing by, admiring the set-up of bouquets and gifts, but their admiration for the day was limited to that. Shreeya Arora, a public relations consultant said that the day was like any other to her.

“I don’t think you need to express it to your partner all the time. You don’t need a day to celebrate love”, said Arora.

Well, one might not necessarily need a day to celebrate love, but when you do,flowers still do add up to the romance quotient.

Love letters might have transformed into WhatsApp texts, but the one thing that hasn’t lost its charm to this day is the red rose.

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