Follow Your Heart, but Not at the Cost of Your Heart

More and more Indians are suffering from heart ailments at a much younger age.

2 min read

In the video, you saw food blogger Adarsh Munjal, who is also known as @thebigbhookad, speaking about how he followed his heart and chased his passion to be who he is today. He had everything going for him, until there was a health scare related to his heart which started with the constant feeling of uneasiness in his chest. Adarsh is just in his early 30s and he’s not alone.

Nowadays, more and more millennials are listening to and following their heart. They are willing to go that extra mile and even take risks. No wonder, you have so many youngsters today who are start-up founders and social media influencers, but at what cost? Studies show that nearly 50 percent Indians that die due to heart failure are under the age of 50. More and more Indians are suffering from heart ailments at a much younger age. This only goes on to show that in pursuit of their life goals and passions, the Indian youth is neglecting their heart health. They are undoubtedly following their heart, but not taking care of it. Unhone dil ki sunn kar bhi, dil ki nahi suni!

This World Heart Day, let’s put our heart health first with Aditya Birla Health Insurance - Activ Secure Critical Illness Plan. The plan ensures financial support when the illness occurs by way of lump-sum pay-out. With Activ Secure, you can get protection for upto 50 critical illnesses and receive a maximum pay-out of up to 150% of the sum insured.

You don’t compromise when it comes to following your true calling, then why do so in case of your health? It’s time to start taking care of your heart, and what better day to do this than World Heart Day.

Click here to know more about Aditya Birla Health Insurance’s Activ Secure Critical Illness plan.

(The plan in the article is in reference to Activ Secure Critical Illness Plan. Aditya Birla Health Insurance Co. Limited. IRDAI Reg.153. CIN No. U66000MH2015PLC263677. Product Name: Activ Secure, Product UIN: ADIHLIP18076V011718, Advertisement UIN: ABHI/ONL/19-20/2174

Activ Secure Plan consists of Personal Accident Plan, Critical Illness Plan, Cancer Secure and Hospital Cash Plan. Regd. Office Address: 9th Floor, Tower 1, One Indiabulls Centre, Jupiter Mills Compound, 841, Senapati Bapat Marg, Elphinstone Road, Mumbai 400013. Email: Website:, Telephone: 1800 270 7000, Fax: +91 22 6225 7700. For more details on risk factors, terms and conditions please read terms and conditions carefully before concluding a sale. Trademark/Logo Aditya Birla Capital is owned by Aditya Birla Management Corporation Private Limited and Trademark/logo HealthReturns, Healthy Heart Score and Active Dayz are owned by Momentum Metropolitan Life Limited (Formerly known as MMI Group Limited). These trademark/Logos are being used by Aditya Birla Health Insurance Co. Limited under licensed user agreement(s). Wellness coach is an optional benefit. Only First Heart attack of specific severity is covered.)

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Topics:  World Heart Day   Heart Attacks 

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