‘Sui Dhaaga’ Box Office: Varun-Anushka Film Rakes In Over Rs 50 Cr

‘Sui Dhaaga’ is winning over the audience.

Yash Raj Films' Sui Dhaaga - Made in India pairs up Varun Dhawan and Anushka Sharma for the first time on screen. The film is written and directed by Sharat Katariya and produced by Maneesh Sharma.

Sui Dhaaga opened to a slow but steady start, thanks to Asia Cup Finals, raking in Rs 8.30 crore on day 1. But the film saw huge footfalls on day 2, earning a total of Rs 20.55 crore.

The film crossed the Rs 50 cr mark as it benefitted from the 2 October holiday.

#SuiDhaaga takes full benefit of national holiday on Day 5 and hits double digits... Crosses ₹ 55 cr... Day 6 [Wed] - a working day, coming after a big holiday - is crucial... Fri 8.30 cr, Sat 12.25 cr, Sun 16.05 cr, Mon 7 cr, Tue 11.75 cr. Total: ₹ 55.35 cr. India biz.

— taran adarsh (@taran_adarsh) October 3, 2018

#SuiDhaaga has a SOLID Week 1... Witnessed strong trending from Day 1 to Day 5 [national holiday], but slipped on Day 6 and Day 7... Weekend 2 is crucial... Fri 8.30 cr, Sat 12.25 cr, Sun 16.05 cr, Mon 7 cr, Tue 11.75 cr, Wed 3.80 cr, Thu 3.35 cr. Total: ₹ 62.50 cr. India biz.

— taran adarsh (@taran_adarsh) October 5, 2018

#SuiDhaaga zooms upwards on Day 2... Catches speed at metros and mass belt... The target audience [families] have taken to the film, thus converting into increased footfalls... Expect a SOLID Day 3... Fri 8.30 cr, Sat 12.25 cr. Total: ₹ 20.55 cr [2500 screens]. India biz.

— taran adarsh (@taran_adarsh) September 30, 2018

According to trade analyst Taran Adarsh, business was expected to grow over the weekend and on Gandhi Jayanti, which is a holiday and the collections predictably mounted.

#SuiDhaaga has an encouraging Day 1... Had an ordinary start in the morning shows, but gathered momentum as the day progressed... Film lost out on a big chunk of biz due to #AsiaCup2018 finals, but should recover lost ground on Day 2... Fri ₹ 8.30 cr [2500 screens]. India biz.

— taran adarsh (@taran_adarsh) September 29, 2018

While #SuiDhaaga is expected to grow on Day 2 and Day 3, its biz is expected to jump from Day 4 [Mon] *evening* onwards, since Day 5 [Tue] is a big national holiday: Gandhi Jayanti... A strong total is on the cards, if its target audience [families] throng cineplexes.

— taran adarsh (@taran_adarsh) September 29, 2018

The film revolves around small-town entrepreneurship with Varun Dhawan playing a tailor, Mauji, and Anushka Sharma as his wife, Mamta.