Did you know that play is the ultimate superpower for kids? It fuels curiosity, sparks creativity, and inspires a lifelong love of learning. Children who play pick up all kinds of skills to thrive today – and lay the foundations for a happier, healthier life tomorrow. It’s not only children that benefit from play. Play makes the whole family happier, builds stronger family bonds and improves wellbeing. It is essential for adults to disconnect from their digital devices and reconnect with play again to explore their inner superpowers! In short, PLAY awakens your superpowers and PLAY is a superpower!
However, not all children experience the benefits of learning through play. Hence, for more than 90 years, The LEGO® Group has championed children's right to play, to make it a part of every child’s reality. The LEGO® Group has been hosting World Play Day for the past two years and has partnered with the UN to support the adoption The International Day of Play which is celebrated on June 11th every year to champion and protect children’s right to play.
There is no better time to indulge in play than the upcoming holiday season, and LEGO® Sets are the perfect way to make play even more magical this holiday season for your loved ones. Whether you’re searching for the perfect Christmas gift for an aspiring architect, a budding artist, or simply someone who loves to build, your nearest Hamley’s store has an exciting and exclusive range of LEGO® Sets that cater to all ages, passions and interests!
For those captivated by grand architecture, pick up the majestic Eiffel Tower, The Titanic or The Orient Express Train Set, and gift them the superpower of creativity and problem-solving. If your child is a superhero enthusiast, let him/her explore their superpower of engineering prowess and innovation with the dynamic Batcave or the heroic Avengers Tower Set. These incredible LEGO® Sets promise hours of fun, learning, and creativity for everyone on your holiday list!
Know someone who is an audiophile? Surprise them with the retro radio which is set to awaken their rhythmic superpowers! There's even more- have a fiction fanatic at home? Get them The Burrow – Collectors' Edition, Disney Castle, or Tournament Temple City for superpowers of boundless imagination —they’re gateways to magical worlds, offering endless hours of fun, storytelling, and discovery.
The Holiday season just got even more magical! The LEGO® Group is thrilled to present with its Winter PLAYgrounds in three cities – Delhi, Mumbai and Chennai this December. Designed for kids aged 4-14, these aren’t your ordinary playgrounds; they’re immersive wonderlands where magic and adventure combine with play to create unforgettable experiences. Little ones will step into the festive spirit, unleashing their creativity and imagination as they transform into Christmas superheroes. Get ready for a season filled with joy, exploration, and endless LEGO® fun!
When kids enter the Winter PLAYground, they’ll find themselves on a mission from none other than Santa Claus himself! Santa is in trouble, but don’t worry—this is where YOUR little ones come in! Armed with their building skills and plenty of holiday cheer, kids will join Santa to solve puzzles, save elves, rescue animals, and create the ultimate Christmas presents. The adventure is packed with exciting challenges, and every little action is an important step toward restoring the magic of Christmas.
The best part? The PLAYgrounds will also feature a towering Christmas tree—made entirely of LEGO® bricks, and kids will have the chance to add their personal touch by creating their own LEGO® ornaments to hang on the tree.
So, get ready for a truly magical and action-packed holiday season with The LEGO ® Group. Stack on these superpowers at your nearest Hamley’s store for your loved ones and be prepared to take your little ones to the never-experienced-before PLAYgrounds, where magic, adventure, and festive cheer come together for an unforgettable Christmas!
PLAYground dates and venues:
Jio World Drive, Mumbai- 13th-25th December 2024
Ambience Mall, Gurugram- 20th-29th December 2024
Express Avenue, Chennai- 6th-25th December 2024
Tickets for the playground are now available for booking. You can reserve your spot through BookMyShow by following the link: https://shorturl.at/ASv7g
Don't miss out on this fun-filled experience! Secure your tickets now and enjoy a day of creativity and adventure with LEGO!