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Have you noticed how everything sounds soooo much better when said in your Matrbhaasha? There’s an unexplained relish in expressing yourself in your mother tongue; be it a joke, a song or a gaali.
The new breed of Internet icons have experienced it first hand on YouTube, with their engagement with fans increasing exponentially.
For starters let’s zero in on these Youtube Channels from South India that are unabashedly desi when expressing themselves. Their honest effort to stick to their mother tongue is what makes them super relatable.
Put Chutney
This YouTube channel captures the essence of South India. With 426k subscribers, this channel has a clean mix of comedy, web series and sketches. It has weird, spoofy, irreverent, witty and random south side stories all in Tamil.
Mahathalli
Mahathalli is all about a quirky middle class Telugu girl in funny situations to which we all will connect to. With 335k subscribers, she has her take on everything and everyone.
Stupid Common Man
This YouTube channel captures what is happening in the world from the perspective of a common man. Everything that impacts the common man, this channel has an opinion on it. With more than 15k subscribers, it is an expressive medium that also shares motivational and movie content all in Tamil!
Chai Bisket
Chai Bisket is all the Telgu infotainment that you need in your life. With 154k subscribers, it is one of the most popular entertainment channels in the twin states.
Runway Reel
This Youtube channel provides the viewers with some of the most popular Telgu short films. With 135k subscribers it has become a destination for qualitative and creative work.
Viva
If comedy and satire is what you are looking for, then look no further. With 384k subscribers, Viva is one of the most famous YouTube channels that make comedy short films. All videos are in Telugu and they have a comic take on everyday matters that have an impact on us.
(We all love to express ourselves, but how often do we do it in our mother tongue? Here's your chance! This Independence Day, khul ke bol with BOL – Love your Bhasha. Sing, write, perform, spew poetry – whatever you like – in your mother tongue. Send us your BOL at bol@thequint.com or WhatsApp it to 9910181818.)
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