Mercedes-Benz Brings EQ Brand To India For Its Electric Vehicles

EQC SUV to be Mercedes’ first electric SUV for the Indian market when it launches in April 2020.
The Quint
Car and Bike
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Mercedes-Benz showcased its EQ brand in India earlier at the Auto Expo in 2018.
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(Photo: The Quint)
Mercedes-Benz showcased its EQ brand in India earlier at the Auto Expo in 2018.
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Mercedes-Benz India has debuted its EQ brand in the country. This will be the brand under which the German automaker plans to introduce a range of electric vehicles in the Indian market.

The first electric SUV from Mercedes-Benz under the EQ brand will be the EQC electric SUV that will be launched in April 2020. The EQC 400 is likely to be the SUV that it will bring in here, which is based on the Mercedes GLC platform, but is fully electric.

It comes with two asynchronous motors driving the front and rear wheels, producing 402 bhp of power and 760 Nm of torque. It comes with an 80 kWh battery pack, which gives it a claimed range of 400 Km on a single charge. It can do 0-100 Kmph in 5.1 seconds with a top speed of 180 Kmph.

The Mercedes-Benz EQC electric SUV is based on the GLC platform.

While electric vehicles is just one part of the EQ brand’s strategy, it also wants to switch to green power in India. The company claims that by the end of 2020 it will have nearly 75 percent of its energy from green sources at its plant.

The Mercedes-Benz EQC 400 comes with dual-motor, all-wheel drive.

The company is setting up solar panels which will generate about 1.6 MW of power annually. The EQ brand will cover all its green initiatives, the company says.

After the introduction of the EQC, the company will then bring in electric variants of its other vehicles as well, starting with the van - the V-Class as the EQV. Eventually, it will extend to the A, B, S and E Class vehicles as well.

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