Mahindra Automotive’s CMO, Vivek Nayer Gets Candid on TUV 300

The Quint caught up with a candid Vivek Nayer, CMO, Mahindra Automotive at TUV 300’s launch.
Siddhartha Sharma
Car and Bike
Updated:
Vivek Nayer, CMO, Mahindra Automotive. (Photo: The Quint)
Vivek Nayer, CMO, Mahindra Automotive. (Photo: The Quint)
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Mahindra Automotive division launched their much awaited baby SUV, the TUV 300, in India recently.

At the launch, which happened at Mahindra’s Plant in Chakkan, Pune, we caught up with Vivek Nayer, Chief Marketing Officer at Mahindra Automotive.

In his first ever selfie interview, he talks about why the Mahindra TUV 300 is a real SUV and how he gets to drive all the fancy new cars that come out of Mahindra’s stable.

(At The Quint, we are answerable only to our audience. Play an active role in shaping our journalism by becoming a member. Because the truth is worth it.)

Published: 14 Sep 2015,06:12 PM IST

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