It takes 2 tweets, 30 minutes and a Sachin Tendulkar to get British Airways trending on Twitter and also in very, very deep trouble.
Over 6,000 tweets using the #BritishAirways have made their way into the world of 140 characters within just half an hour of Sachin’s post, after the airline messed up his family member’s reservations.
(At The Quint, we are answerable only to our audience. Play an active role in shaping our journalism by becoming a member. Because the truth is worth it.)