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Bared & Butter: Amul’s Take on Aamir Khan’s Predicament

The latest Amul advert gives its take on the recent debate over Aamir Khan’s statements on intolerance.

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Actor Aamir Khan, who has come under fire for his recent statements on intolerance, has been the recipient of criticism and support in fairly equal measure.

Milk major Amul, is famous for their subtle commentary on issues that impact the daily lives of Indians through their creative and thought-provoking ads, and here’s what they think about Aamir’s latest predicament.

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The latest Amul advert gives its take on the recent debate over Aamir Khan’s statements on intolerance.
The latest Amul advert uses Aamir’s superhit PK to hit home. (Photo Courtesy: Twitter)
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The ad takes a jibe at the movie poster of Aamir’s blockbuster hit PK, in which he had appeared in the nude, with only an old boombox and satchel for company.

The debate started after the actor, who was attending the Ramnath Goenka Awards made the following statement,

(Wife) Kiran and I have lived all our lives in India. For the first time, she said, should we move out of India? That’s a disastrous and big statement for Kiran to make to me. She fears for her child. She fears about what the atmosphere around us will be like. She feels scared to open the newspapers every day. That does indicate that there is a sense of growing disquiet.
Aamir Khan, Actor
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Read The Quint’s advice to Aamir here and to read an open letter from a fan click here.

(At The Quint, we are answerable only to our audience. Play an active role in shaping our journalism by becoming a member. Because the truth is worth it.)

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Topics:  Aamir Khan   Amul   Intolerance 

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